New Experience 16 June 2026

Burgess Sets Out Its Guide to Attending the Yacht Shows

The yachting brokerage has published editorial guidance for those planning to attend the season's yacht shows alongside its team.

Superyachts gathered along the harbour during the show season. — Photo: Burgess

For anyone considering the purchase or charter of a yacht, the international show circuit remains the most direct way to step aboard a vessel and assess it in person. Burgess, the long-established yachting brokerage, has published editorial guidance for clients planning to attend these shows with its specialists at their side.

The yacht shows occupy a particular place in the calendar for those who buy, sell and charter at this level. They are the rare moments when a large number of vessels are gathered in one harbour, open for inspection, with brokers, builders and crew present to answer questions in the same place at the same time. For a prospective owner, that concentration of access is difficult to replicate at any other point in the year.

Burgess frames the experience as something to be approached with preparation rather than spontaneity. The brokerage positions its role as accompanying clients through the shows, drawing on its knowledge of the yachts on display and the people behind them, so that a visit becomes a structured assessment rather than a tour.

The appeal of attending in person is straightforward. Photographs and specifications convey a great deal, but they cannot communicate how a yacht feels underfoot, how its volumes are arranged, or how its outdoor and indoor spaces relate to one another. Walking a deck, sitting in a saloon and standing on a flybridge tell a buyer things that a brochure cannot.

For those new to the process, the scale of a major show can be considerable. The advantage of arriving with an established brokerage is that the field is narrowed before the first gangway is crossed. Rather than working through every vessel in a marina, a client can be guided towards the yachts that genuinely match their requirements, whether the intention is ownership or charter.

The distinction between buying and chartering matters here. A buyer is assessing a long-term asset, weighing layout, build quality, running costs and resale considerations. A charter client is evaluating a holiday experience, considering cabins, amenities and the character of a yacht for a defined period. Burgess addresses both audiences, and the shows serve each in different ways.

There is also the human dimension that the brokerage emphasises. Shows are where relationships are formed and renewed — with brokers, with captains and crew, and with the builders who construct these vessels. For a first-time visitor, those introductions can shape the entire journey towards a purchase or charter, and they are far easier to make with someone who already knows the room.

The Essentials

Brokerage
Burgess
Focus
Attending yacht shows with Burgess
Audience
Prospective yacht buyers and charter clients
Format
Editorial guidance from the brokerage
Published
2026-06-16

For the discerning traveller, the practical takeaway is that the shows reward planning. Knowing in advance which yachts are worth boarding, and having someone present who can interpret what is seen, turns a crowded few days into a productive exercise. The guidance from Burgess is aimed precisely at making that preparation possible.

The brokerage’s editorial sits within a broader programme of advice it offers across the yachting process, from first enquiry through to ownership or charter. Those minded to attend the next round of shows can use it as a starting point for arranging to visit alongside the Burgess team.

Source: Burgess